Twitter has once again overhauled the way Twitter profiles look and feel around the website. Starting today, you will be given the option of enabling this new user interface, but whether you like it or not, it's probably here to stay. Personally, I have mixed feelings over the vast majority of new features it brings, so I'll lay them all out in a review.
It's clean and stylish
Make no mistake about it, Twitter knows design as far as making things work and putting things where they belong. From its inception it hasn't really radicalized the positioning of where things go - your profile, your tweets, your favorites, etc. But over the years, it has become a lot cleaner, and this new UI does a good job of cleaning up what was a bit rushed web re-design last year, which was mostly based off of the mobile app versions. As for the tweets themselves - those are an abomination, but I'll get to that later.
Pinned Tweets are useful
Especially for companies or people who tweet out things that want to be seen by many for a while, the idea of pinning tweets - setting any tweet you've posted all the way to the top - is useful. It shows a larger font and lets the user know exactly which tweet is pinned. I like it.
Even though as a whole I like the redesign, there are some questionable decisions Twitter made with how they laid certain things out.
The banner is way too big
No other way of putting it, quite frankly. The 1500x500 monstrosity of a banner you're pretty much forced to put on your profile page (it will nag you consistently if you don't) makes for reading tweets not so useful. It only shows about 4-5 tweets (less if they have a pinned tweet) on a page before needing to scroll down.
The font variations are awful
This is a gaping hole in the overall user interface of this new design. Twitter has decided to have more popular tweets show up bigger, but still keeps them in chronological order.
Above is what I'm referring to. Since the tweet on the bottom has two favorites, it shows up in a bigger font for anyone viewing it than the tweet with zero favorites or retweets. Additionally, it looks completely different on every profile, because it depends on the popularity of the tweet.As "useful" as this might be, it looks awful from a design standpoint, and I really hope Twitter changes this soon.
I like the actual design of how it looks, but the unnecessarily big banner and the font variations from tweet to tweet make it look weird. This is a much bigger improvement from last year's redesign, but the changes done to the actual timeline on the profile makes this a step back. Until Twitter forces this onto all users, I'd stay away.